MEM Academy
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Free Forever · no card required

Free for everyone. Built for two.

Identity, community, training and your first 5 paying clients — free, forever. When you're ready to run a business on MEM, your price depends on who you are.

Subsidised pricing for coaches with lived experience of the criminal justice system, recovery or care.

Free Forever

Identity, community, learning and your first paying clients — at zero cost, forever.

£0no card required
Create free account

Free Forever — no card required

  • Full community access (feed, peer support, events)
  • MEM Training Hub — Games Room, workout video library, nutrition guides, Running Club
  • Foundation Curriculum — L2/L3 prep tracks & assessments
  • Personal Workout Coach Planner — drag any library video into a plan
  • Coach directory listing (basic profile + enquiries)
  • Self-employment hub — guides, tax & rate calculators
  • Personal SROI log — track your own impact
  • Up to 5 paying clients + 10 PDFs / month
  • AI tools — 5 Clara msgs, 3 plans, 5 advisor msgs / month
For Lived-Experience Coaches

MEM Member

For lived-experience coaches running their business. Unlimited clients, every AI tool, Go Live, full toolkit — at a price built for you, not the market.

£14/ month
Sign in to subscribe

Cancel any time

  • Everything in Free Forever
  • Unlimited paying clients & PDFs (no MEM watermark)
  • AI Workout Builder + AI Nutrition Builder
  • AI Grant Writer — win funding for your CIC or programme
  • Clara AI bookkeeper + unlimited MEM Advisor chats
  • Go Live — broadcast 1:1 or group sessions to clients
  • Finance dashboard, invoicing & quarterly tax export
  • Marketing hub, custom domain, nutrition planner
  • Coach Memory — AI remembers every client's history
  • Gamification & XP — drive client retention
  • Export SROI evidence reports

Corporate / Funder

For commissioners, prisons, councils and CSR partners. White-label delivery, bulk onboarding, funder evidence packs.

Talk to us
Book a discovery call

Custom pricing for organisations

  • Commissioner SROI dashboards + live impact feed
  • Bulk coach / participant onboarding
  • Funder evidence pack + AI Grant Writer
  • White-label delivery + custom branding
  • Go Live broadcast rooms for cohorts & site delivery
  • Dedicated success manager

Free Forever stays free. MEM Member £14/mo unlocks unlimited clients, PDFs and the full toolkit. Cancel any time.

Compare plans

Every feature, side-by-side.

Identity & community
Community feed, peer support & events
Free
Member
Corporate
Coach directory listing
Free
Member
Corporate
Personal SROI log
Free
Member
Corporate
Self-employment hub (guides + calculators)
Free
Member
Corporate
Training Hub & curriculum
Games Room (gamified workouts)
Free
Member
Corporate
Workout video library — drag into any plan
Free
Member
Corporate
Nutrition library & guides
Free
Member
Corporate
Foundation Curriculum (L2/L3 prep tracks)
Free
Member
Corporate
Coach Memory — AI client history recall
Free
Member
Corporate
Gamification & XP for client retention
Free
Member
Corporate
AI tools
Clara messages
Free
Member
Corporate
AI Plan Builder
Free
Member
Corporate
AI Workout Builder
Free
Member
Corporate
AI Nutrition Builder
Free
Member
Corporate
AI Grant Writer (win funding)
Free
Member
Corporate
MEM Advisors (finance, savings, nutrition, workout)
Free
Member
Corporate
Live delivery
Go Live — 1:1 client broadcast
Free
Member
Corporate
Go Live — group / cohort rooms
Free
Member
Corporate
Session join links + recordings
Free
Member
Corporate
White-label Go Live rooms
Free
Member
Corporate
Client delivery
Workout Coach Planner — personal use
Free
Member
Corporate
Paying clients
Free
Member
Corporate
Unlimited paying clients
Free
Member
Corporate
Branded PDFs (no watermark)
Free
Member
Corporate
Unlimited PDFs / month
Free
Member
Corporate
Business toolkit
Rate calculator & tax estimator
Free
Member
Corporate
Full finance dashboard + invoicing
Free
Member
Corporate
Quarterly tax / Making Tax Digital export
Free
Member
Corporate
Clearbooks AI bookkeeper
Free
Member
Corporate
Marketing hub + nutrition planner
Free
Member
Corporate
Custom domain
Free
Member
Corporate
Impact & funder evidence
Export your own SROI report
Free
Member
Corporate
Commissioner SROI dashboards + live feed
Free
Member
Corporate
Funder evidence pack generator
Free
Member
Corporate
AI Grant Writer for organisations
Free
Member
Corporate
Bulk onboarding & white-label
Free
Member
Corporate
Dedicated success manager
Free
Member
Corporate
FAQ

Pricing questions

Trial terms, cancellation and tier changes — answered.

How does the 14-day free trial work?
You get full access to every feature in the tier you pick for 14 days. No card is required to start, and we won't charge you until the trial ends. If you don't add a payment method before day 14, your account simply pauses — nothing is billed automatically.
Can I cancel during the trial?
Yes. You can cancel any time from your billing settings during the 14 days and you won't be charged a penny. After the trial, you can still cancel at any point — your plan stays active until the end of the current billing month, and you keep access until that date.
Can I change tiers during the trial?
Absolutely. Switch between Starter, Pro and Studio as often as you like during the trial — your 14 days carry over, and you'll only start paying the price of whichever tier you're on when the trial ends.
What happens after the trial ends?
If you've added a payment method, we'll start your monthly subscription on day 15 at the price shown for your chosen tier. If you haven't, your account is paused — your data stays safe and you can reactivate by adding payment whenever you're ready.
Can I upgrade or downgrade later?
Yes — you can change tiers at any time from your billing settings. Upgrades take effect immediately and we prorate the difference; downgrades take effect at the start of your next billing cycle so you keep what you've paid for.
Support

Billing & support help

How to reach a human about your trial, subscription or payment.

How do I contact MEM support?

Email us at sales@mem.fitness any day of the week. We aim to reply within one working day (Mon–Fri, UK time), and Studio members get priority support with same-day responses on weekdays.

Email support
Where do I send a billing or payment issue?

For anything billing-related — failed payments, incorrect charges, refund requests, VAT receipts or invoice copies — email sales@mem.fitness with the email address on your account and the date of the charge. We'll investigate and get back to you within one working day.

Email billing team
I started a trial but something isn't working — who do I tell?

Email sales@mem.fitness with a quick description and a screenshot if you can. If it's blocking you from using the platform, mention 'trial blocker' in the subject line and we'll prioritise it. We'd rather extend your trial than have you lose days to a bug.

Email trial support
How do I cancel or pause my subscription?

Open the 'Manage subscription' button at the top of this page (visible once you're signed in and on a paid plan) to cancel, switch tiers or update your card. If you can't access it, email sales@mem.fitness and we'll cancel for you in writing.

Email to cancel
I was charged after I thought I'd cancelled — what now?

Email sales@mem.fitness straight away with the charge date and the last four digits of the card. If we can see the cancellation didn't process correctly on our side, we'll refund the charge in full. No back-and-forth.

Email refund team