Lesson 5 of 7
AI business planning, pricing and offer copy
Learning objectives
- Use AI to pressure-test your business decisions
- Generate offer copy, pricing pages and sales scripts faster
- Build a simple monthly business review with AI
- Stop guessing your way through pricing changes
AI as a strategic sparring partner
AI is most useful in business planning when you stop asking it for answers and start asking it to challenge you. Paste in your offer, your price, your monthly numbers and ask: "What are the 5 weakest points in this offer? Where is the friction in this sales page? What would a buyer's main objection be?"
The value is in being challenged faster, not in being agreed with.
Offer copy and pricing pages
Feed AI: your niche, your transformation promise, what is included, the price, payment terms, refund / guarantee policy and proof. Ask for a draft of: sales page sections (hero, problem, solution, what's included, pricing, FAQs), DM script, follow-up email sequence, and discovery-call script.
Then rewrite for tone, simplify, and remove anything that sounds inflated.
A monthly business review with AI
Once a month, paste in: new enquiries, new sign-ups, renewals, cancellations, revenue, top-performing content, biggest objections heard. Ask AI to summarise patterns and suggest 3 changes to test next month.
Make the changes small and measurable. Repeat.
Founder insight — Derrick Twum
The strongest MEM coaches use AI as a sparring partner for pricing, offer wording and renewals — not as a one-click solution. The leverage is in being challenged faster than you would challenge yourself.
Key takeaway
Use AI to challenge, draft and review — not to decide. A monthly AI-assisted business review beats six months of "I'll figure it out later".
Reflection questions
- 1When was your last real review of your offer wording or price?
- 2What is your current offer's weakest point — be honest?
- 3What objection do you hear most often on discovery calls?
- 4What 3 things will you measure in next month's review?
Action task
Run an AI pressure-test on your current main offer (paste it in, ask for the 5 weakest points and the biggest buyer objection). Note what you will change.
Worksheet
Work through these prompts. Answers save to this device.
Answers are saved to this device only. Cloud sync coming soon.
Related MEM tools
- Business Planner
- AI Marketer
- CRM