Lesson 1 of 6
What to build in the first 30 days
Learning objectives
- Pick the smallest set of foundations to build first
- Avoid building anything that isn't needed in days 1–30
- Get one paid offer live and one content rhythm in place
- Define what 'done' looks like at day 30
The day-30 minimum
A complete MEM coach profile, one clear paid offer with a price, one weekly content rhythm shipped twice, and a working way to take payment and onboard a client. Everything else waits.
What to deliberately not build yet
No new course, no merch, no CIC paperwork, no second platform. Days 1–30 are about being findable, sellable and deliverable — nothing else earns yet.
Day-30 'done' definition
Profile live, offer live, payment tested, two content pieces shipped, one conversation booked with a potential client. That's the bar — pass it before moving to days 31–60.
Founder insight — Derrick Twum
The coaches who stall in month one almost always tried to build month-three things in week one. Discipline in the first 30 days is the whole game.
Key takeaway
Days 1–30: findable, sellable, deliverable. Profile + offer + payment + 2 posts + 1 sales conversation. Nothing else.
Reflection questions
- 1Is your MEM profile actually live and complete?
- 2Is there one paid offer with a clear price?
- 3Has someone paid you through the system end-to-end?
- 4What month-three task are you tempted to start early?
Action task
Write your 5 day-30 done items and tick the ones already complete today.
Worksheet
Work through these prompts. Answers save to this device.
Answers are saved to this device only. Cloud sync coming soon.
Related MEM tools
- Coach Profile
- CRM