Module 3 • Full lessons available

Module 3: Build Your Online Coaching Offer

Online coaching gives PTs the chance to reach clients beyond their local gym, build recurring income and deliver support without being limited by location. But it only works when the offer is structured. This module helps you build a clear, sellable online coaching package with a defined audience, transformation, delivery method, pricing, onboarding process and MEM tool workflow.

~75 min total 7 lessons

Module progress0/7 • 0%

What you will learn

Explain what online coaching actually includes
Choose between online, hybrid, 1:1 or group coaching models
Build a 12-week coaching offer
Define client outcomes and deliverables
Price the offer with confidence
Create remote onboarding steps
Set communication and check-in expectations
Connect the offer to MEM’s CRM, workout builder, meal builder, AI tools and public profile
Turn the offer into a service listing or sales page section

12-Week Online Coaching Offer Builder

Complete the worksheet at the end of this module to apply everything you learn.

Jump to worksheet

Lessons

Module worksheet — 12-Week Online Coaching Offer Builder

Use this worksheet to turn your coaching knowledge into a clear online offer. By the end, you should have a defined audience, transformation, delivery structure, price, onboarding flow, MEM tool workflow and public service listing.

1. Offer foundation

Offer nameTarget clientClient problemDesired transformationProgramme lengthWhy this offer mattersWhat makes my approach different

Answers are saved to this device only. Cloud sync coming soon.

2. Delivery model

Model type: 1:1 online / hybrid / group / challenge / membershipWeekly structureTraining support includedNutrition support included (general wellbeing only)Check-in frequencyMessaging/communication rulesLive sessions includedGroup/community support includedProgress tracking method

Answers are saved to this device only. Cloud sync coming soon.

3. Pricing

Starter tierStarter priceStandard tierStandard pricePremium tierPremium priceLaunch priceWhy this price is sustainablePayment methodCancellation or pause policy

Answers are saved to this device only. Cloud sync coming soon.

4. Remote onboarding

Welcome messageForms/questionnaires neededHealth/safety information neededTraining history questionsEquipment access questionsClient goalsFirst-week action stepsCommunication expectationsWhat I do not provide

Answers are saved to this device only. Cloud sync coming soon.

5. MEM delivery workflow

CRM setup stepsWorkout builder/generator useMeal builder/nutrition generator useCheck-in processProgress tracking processLive delivery planAI tools usedWeekly coaching rhythmEnd-of-programme review

Answers are saved to this device only. Cloud sync coming soon.

6. Public service listing

Sales headlineShort service descriptionWho it is forWhat is includedHow it worksCTAFAQ/common objectionProof/testimonial neededProfile/service page link placeholder

Answers are saved to this device only. Cloud sync coming soon.

7. Launch checklist

I have named my offerI know who it is forI know what problem it solvesI have chosen my delivery modelI have defined the weekly structureI have set my check-in processI have set communication rulesI have priced the offerI have written the service listingI have connected the offer to MEM toolsI have created a first content post to promote itI have a launch date

Answers are saved to this device only. Cloud sync coming soon.

Back to full Playbook Next: Module 4

Module 3 final action

Your first online coaching package is now ready to test

Do not wait until the offer is perfect. The first version gives you something to sell, measure and improve. Use your MEM profile, content tools and CRM to turn the offer into a real client journey.

Add this offer to my MEM profile